Curating the Bespoke Environment
Curating the Bespoke Environment
Meeting and Event Management
Meeting and Event Management
Venue Sourcing | Contract Negotiation | Hardware Troubleshooting | Catering Assignment | Speaker Coordination | Event Logistics & Design | Agenda Curation
Massive ballrooms are easy. True intimacy requires invisible architecture. Whether securing boutique New York City venues, negotiating with speakers, or managing catastrophic vendor failures, I protect the physical and digital environments so the visionary can focus purely on connection.
Nexus NYC
VIP Gatherings
Nexus NYC
VIP Gatherings
Community Events Manager
@ Nexus NYC
Community Events Manager
@ Nexus NYC
200% Investment
Seed Growth
200% Investment
Seed Growth
Two Gatherings
Per Month
85% Average
Retention Rate
(25-30 VIPs)
85% Average
Retention Rate
(25-30 VIPs)
Community Events Manager
@ Nexus NYC
200% Investment
Seed Growth
Two Gatherings
Per Month
85% Average
Retention Rate
(25-30 VIPs)
Friction
Friction
Launching a peer support club for highly guarded VIPs required absolute logistical perfection. Generic corporate rooms would cause the room to freeze.
Furthermore, on the day of a critical gathering, secured lunch vendors mixed up dates leaving us with zero food for high profile guests.
Launching a peer support club for highly guarded VIPs required absolute logistical perfection. Generic corporate rooms would cause the room to freeze.
Furthermore, on the day of a critical gathering, secured lunch vendors mixed up dates leaving us with zero food for high profile guests.
Architecture
Architecture
• Conducted rigorous site walkthroughs and negotiated contracts for boutique venues that avoided corporate stiffness.
• Managed highly sensitive member communications and dietary tracking via encrypted WhatsApp communications to maintain a concierge experience.
• Activated emergency backup catering, replacing a failed vendor so thoroughly that not a single guest noticed the disruption.
• Conducted rigorous site walkthroughs and negotiated contracts for boutique venues that avoided corporate stiffness.
• Managed highly sensitive member communications and dietary tracking via encrypted WhatsApp communications to maintain a concierge experience.
• Activated emergency backup catering, replacing a failed vendor so thoroughly that not a single guest noticed the disruption.
ROI
ROI
The gatherings proceeded flawlessly. By making the operational structure disappear the room felt entirely organic.
Our initial seed investment doubled strictly due to the high trust value of the bespoke experience.
The gatherings proceeded flawlessly. By making the operational structure disappear the room felt entirely organic.
Our initial seed investment doubled strictly due to the high trust value of the bespoke experience.
Tech Stack
Google Suite (Sheets, Docs)
Google Suite (Sheets, Docs)
Claude AI
Claude AI
Google Gemini
Google Gemini
ChatGPT
ChatGPT
GYC Atlantic
Digital Scale
Community Experience Consultant @ GYCA
130 Social Media Assets Deployed
15+ Hours of Directed & Finalized Footage
519% Registrant Increase
Friction
A sudden pandemic pivot forced an in person conference into a full digital broadcast with only a four month runway.
The organization had a minimal digital footprint, low historical retention, and the communications department head lost capacity right as we needed to transition.
A failure in logistics or marketing would result in a complete loss of community engagement.
Architecture
• Directed a five person media team and utilized professional cinema equipment to capture, grade, and sequence fifteen hours of premium virtual conference content. Content included guest speaker seminars, music videos, and community testimonials. I mapped this footage directly to the overarching event agenda constructing a cohesive and intentional online conference experience.
• Spearheaded a massive digital expansion to offset the canceled in person event, deploying over 130 targeted social media assets, launching comprehensive email campaigns, and executing paid Meta Ads to capture global attention.
• Surveyed prior attendees and constructed email campaigns with current attendees to pinpoint exact community needs, completely revamping the organization website and social media pages to create a frictionless registration funnel and a highly intentional, emotionally resonant digital environment.
ROI
We exploded the conference reach by 519%, scaling from 160 local participants to over 830 registrants across 50 countries.
By executing a flawless digital pivot, we not only saved the event but birthed a legacy community that sustained intimate digital gatherings long after the broadcast concluded.
Community gatherings persisted for a year after the online conference, with an average retention of 30-50 members per gathering.
Tech Stack
Mailchimp
Adobe Premiere Pro & After Effects
Meta Ads Manager
Demio Webinar Software
Affinity Designer
Adobe Photoshop
Compose Marketing Executive Gatherings
Event & Partnerships Lead @ Compose
$700,000
Revenue Pipeline
50% Faster VIP Onboarding
0% Attendee
Attrition Rate
Friction
A sudden pandemic pivot forced an in person conference into a full digital broadcast with only a four month runway.
The organization had a minimal digital footprint, low historical retention, and the communications department head lost capacity right as we needed to transition.
A failure in logistics or marketing would result in a complete loss of community engagement.
Architecture
• Directed a five person media team and utilized professional cinema equipment to capture, grade, and sequence fifteen hours of premium virtual conference content. Content included guest speaker seminars, music videos, and community testimonials. I mapped this footage directly to the overarching event agenda constructing a cohesive and intentional online conference experience.
• Spearheaded a massive digital expansion to offset the canceled in person event, deploying over 130 targeted social media assets, launching comprehensive email campaigns, and executing paid Meta Ads to capture global attention.
• Surveyed prior attendees and constructed email campaigns with current attendees to pinpoint exact community needs, completely revamping the organization website and social media pages to create a frictionless registration funnel and a highly intentional, emotionally resonant digital environment.
ROI
We exploded the conference reach by 519%, scaling from 160 local participants to over 830 registrants across 50 countries.
By executing a flawless digital pivot, we not only saved the event but birthed a legacy community that sustained intimate digital gatherings long after the broadcast concluded.
Community gatherings persisted for a year after the online conference, with an average retention of 30-50 members per gathering.
Tech Stack
Mailchimp
Adobe Premiere Pro & After Effects
Meta Ads Manager
Demio Webinar Software
Affinity Designer
Adobe Photoshop
GYC Atlantic
Digital Scale
GYC Atlantic
Digital Scale
Community Experience Consultant @ GYCA
130 Social Media Assets Deployed
15+ Hours of Directed & Finalized Footage
519% Registrant Increase
Friction
Friction
A sudden pandemic pivot forced an in person conference into a full digital broadcast with only a four month runway.
The organization had a minimal digital footprint, low historical retention, and the communications department head lost capacity right as we needed to transition.
A failure in logistics or marketing would result in a complete loss of community engagement.
A sudden pandemic pivot forced an in person conference into a full digital broadcast with only a four month runway.
The organization had a minimal digital footprint, low historical retention, and the communications department head lost capacity right as we needed to transition.
A failure in logistics or marketing would result in a complete loss of community engagement.
Architecture
Architecture
• Directed a five person media team and utilized professional cinema equipment to capture, grade, and sequence fifteen hours of premium virtual conference content. Content included guest speaker seminars, music videos, and community testimonials. I mapped this footage directly to the overarching event agenda constructing a cohesive and intentional online conference experience.
• Spearheaded a massive digital expansion to offset the canceled in person event, deploying over 130 targeted social media assets, launching comprehensive email campaigns, and executing paid Meta Ads to capture global attention.
• Surveyed prior attendees and constructed email campaigns with current attendees to pinpoint exact community needs, completely revamping the organization website and social media pages to create a frictionless registration funnel and a highly intentional, emotionally resonant digital environment.
ROI
ROI
We exploded the conference reach by 519%, scaling from 160 local participants to over 830 registrants across 50 countries.
By executing a flawless digital pivot, we not only saved the event but birthed a legacy community that sustained intimate digital gatherings long after the broadcast concluded.
Community gatherings persisted for a year after the online conference, with an average retention of 30-50 members per gathering.
Tech Stack
Mailchimp
Adobe Premiere Pro & After Effects
Meta Ads Manager
Demio Webinar Software
Affinity Designer
Adobe Photoshop
Compose Marketing Executive Gatherings
Compose Marketing Executive Gatherings
Event & Partnerships Lead @ Compose
$700,000
Revenue Pipeline
50% Faster VIP Onboarding
0% Attendee
Attrition Rate
Friction
Friction
Creating high impact gatherings for specific demographics requires hyper targeted presenter curation.
An upcoming event for entrepreneurs required a speaker who could deeply resonate without feeling corporate or disconnected from the core values of the room.
Creating high impact gatherings for specific demographics requires hyper targeted presenter curation.
An upcoming event for entrepreneurs required a speaker who could deeply resonate without feeling corporate or disconnected from the core values of the room.
Architecture
Architecture
• Analyzed audience demographics using Gemini Advanced frameworks to curate and secure high profile guest speakers who authentically matched the room.
• Managed direct communications with speaker representation to negotiate availability, review contracts, and finalize digital meeting packets.
• Integrated all gathering logistics and attendee data directly into JotForm CRM replacing manual tracking and creating a frictionless onboarding transition.
ROI
ROI
We secured the ideal presenters and executed the gatherings end to end. By flawlessly managing the speaker logistics and the CRM data, the physical touchpoints transformed a crowded room into a high trust ecosystem.
Tech Stack
Notion AI
Jotform
Gemini Advanced AI
Canva